In the year 1997 when Trust bank came into being there were just 5 banks in The Gambia. Most of these banks were located in the greater Banjul Area and the total number of bank branches did not exceed 20. Bank head office branches closed for the day at 1300, their branches closed at 1230 and reopened from 1600 to 1830. Computerization was already a reality but neither widespread nor versatile.
The market was far from saturated and the banking industry had all the hallmarks of a sellers’ market. Customers had limited choice and had to accept most of what was dished out from the banks irrespective of its suitability or the lack of it. There was limited scope for telecommunication and interaction between the bank and its customer was more transactional than customer-centric. The product range of banks was very limited because banks were more preoccupied with efficiency from their own perspective than providing specifically targeted products to satisfy customer needs.
Financial sophistication was not very high and customers made very few burdensome demands from their banks.
These were the realities of the banking industry on the day that Trust bank was born when we made a solemn, sincere and very challenging pledge to become a highly successful Gambian bank offering world class products and services brought to the doorstep of our customers.
Since then we have worked diligently and persistently to make this promise a reality. We know that a lot of work still needs to be done but today we are proud to say that our bank has played an incomparable and unparalleled role in changing the financial services landscape of The Gambia. In so doing we have given our owners excellent returns, become the highest employer in the industry and contributed immensely to the socio-economic development of this country while always staying true to the values that we have held since inception which have so endeared us to the market. >Read more
Our mission is to be the leading bank in The Gambia by operating a profitable banking institute, which meets the needs of all local, international, corporate and individual clients and returns excellent results to our shareholders.
To achieve this, we shall continue to set new standards by delivering quality services and innovative products with an inspired team dedicated to serving our Customers, Environment and Community at large in the most caring manner.
If you need to cover an unexpected expense or to make a major purchase or investment, we have a range of options for borrowing.
Sait Matty RoadBakau, Cape St. Mary
Brikama (Western Region)Tel: 220-4483418Fax: 220-4483439
|SERREKUNDASaho KundaTel: 220-4374076Fax: 220-4374075||LATRIKUNDA SABIJISerrekundaTel: 220-4391780Fax: 220-4398524|
Banjul International AirportYundum
(North Bank Region)Tel: 220-573538
(Upper River Region)
(Lower River Region)